Latest News
HomeColumnsReportsBusiness Travel News 2014 Hotel Chain survey

Business Travel News 2014 Hotel Chain survey

Many of the highest increases included upper upscale and luxury hotel brands and for the first time since the 1993 survey, no brand was a repeat winner from 2013.

Business Travel News released the results of its 2014 Hotel Chain Survey, which annually measures corporate travel buyer opinions of the lodging brands they use. The survey reports on 53 hotel brands rated by 368 corporate travel buyer respondents.

“This year’s Hotel Chain Survey showed improved buyer satisfaction in all tiers,” says Louis Magliaro, group publisher for The BTN Group. “We’re thrilled to see the investment hotels are making to deliver top-notch service and products to business travelers.”

Many of the highest increases included upper upscale and luxury hotel brands and for the first time since the 1993 survey, no brand was a repeat winner from 2013. Mandarin Oriental and Best Western achieved the highest scores in their tiers for the first time in the history of the survey. Among multibrand hotel companies, Marriott International had the strongest performance this year, with three of its brands-Marriott, Courtyard and Residence Inn-earning top scores in their tiers. InterContinental Hotels Group received the top rating for its Candlewood Suites brand in the midprice extended stay tier.

Business Travel News emailed readers responsible for corporate hotel-buying decisions, asking them to rate hotels, arranged by tier, with which they conducted business in the past year. The survey bases hotel-tier divisions on price-point data provided by Smith Travel Research along with industry knowledge of how buyers relate with specific brands. Buyers rated hotels in each segment on as many as 12 attributes, each on an ascending numerical scale from one to six.

Business Travel News 2014 Hotel Chain Survey

Co-Founder & Managing Director - Travel Media Applications | Website | + Posts

Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

19/03/2024
18/03/2024
15/03/2024
14/03/2024
13/03/2024
12/03/2024