Latest News
HomeColumnsReportsResearch: GBTA Global Business Traveler Sentiment Index in partnership with American Express
Reports

Research: GBTA Global Business Traveler Sentiment Index in partnership with American Express

Constant connectivity, mobile applications, and digital wallets part of “technological transformation” changing the face of business travel.
Mobile technologies – including Wi-Fi, travel apps and digital wallets – are transforming business travelers’ experience around the globe. That’s according to the first-ever GBTA Global Business Traveler Sentiment Index, research from the GBTA Foundation, the education and research arm of the Global Business Travel Association (GBTA), in partnership with American Express.
 
Released last week, this first global report aimed to understand travel trends in Australia, Brazil, Canada, Germany, Japan, Mexico, the United Kingdom and the United States by examining how business travelers feel about their travel experience and how those feelings affect their actual behaviors related to travel. It also showcased many differences (but also some similarities) between the countries surveyed for the study.
 
Looking at Germany, compared with business travelers in other parts of the world, Germans are slightly less satisfied with many aspects of their work trips. In all, 65 percent of German business travelers said they were “satisfied” or “very satisfied” with their overall business travel experiences in the past three months compared with a global average of 71 percent. Of all German business travelers surveyed, only 39 percent were “satisfied” or “very satisfied” with getting through airport security, for example, compared with a global average of 50 percent.
 
Substantially more German travelers report that they always feel safe when traveling (62 percent) than feel business travel in general is safe (44 percent). It is possible that travelers’ perceptions were adversely affected by the March 24 Germanwings plane crash in France, which took place during the time the Index survey was conducted.
 
The study’s look at the U.K. showed that business travelers in the country are in the middle of the pack when it comes to adopting mobile apps and sharing economy-based services for work trips, with one exception – paying for and tracking expenses. Six in 10 U.K. business travelers are “satisfied” or “very satisfied” with processes they use to complete expense reports, compared with 55 percent of all global business travelers. Paper receipts are still most common (71 percent), but U.K. business travelers also submit receipts as images from a photocopier or scanner (36 percent) or mobile device (24 percent).

 

Co-Founder & Managing Director - Travel Media Applications | Website | + Posts

Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

29/03/2024
28/03/2024
27/03/2024
26/03/2024
25/03/2024
22/03/2024