TOPHOTELPROJECTS: 23 new first class and luxury hotels under construction – market leader Orbis is expanding.
WARSAW, POLAND – After last year’s European football championship Poland is still attractive for hotel investors and operators from abroad. In the coming two to three years 23 new first class and luxury hotels with 5,200 rooms will open their doors. This data has been revealed in a hotel market report published by TOPHOTELPROJECTS, worldwide provider of global b2b hotel data.
Poland’s market leader is the hotel chain Orbis, belonging to Accor, with 54 properties (10,610 rooms). Last year Orbis opened six new hotels (775 rooms) and stays therefore behind the investments of international hotel chains. Hilton currently develops three properties by its Doubletree by Hilton brand, two Hampton by Hilton hotels, one Hilton Garden Inn and a large Hilton Hotel in Poland. The 17-storey high Hampton by Hilton in the Warsaw city center will become one of the worldwide largest properties of this brand and the largest one in Europe; the opening is scheduled for early 2014. So far Hilton operates five hotels in Poland.
The US hotel giant Marriott is currently constructing a Courtyard by Marriott and a Renaissance Hotel. The Louvre Hotels Group is currently developing two Golden Tulip Hotels. Starwood Hotels invests into a Sheraton Resort.
Poland’s hotel market still has lots of potential in the budget and low budget segment. Therefore the German budget design hotel chain Motel One wants to build properties in several city centers. The first Motel One with about 180 rooms will be built in Warsaw. They are currently looking for a fitting location in Krakow.
The hotel industry is primarily focusing on business travelers. Relating to the organization of trade fairs, congresses and other business meetings, Poland is now on the sixth place in Europe. This results from a survey by the Institute of Business Travel Management IBTM in November 2012. According to the consulting company Right Solution, Poland offers a good value-for-money ratio for business travelers.
Photo caption: Hampton by Hilton Warsaw Airport – Opening is scheduled for early 2014.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
