Travel companies around the world can now gain a competitive edge by adding CCRA’s extensive hotel inventory to their distribution offerings, via the two new CCRA technology products.
CCRA Travel Solutions announced the introduction of two new technology products, CCRA Connects web service and CCRA OnDemands, a private label booking engine that will allow CCRA to share its extensive hotel inventory and reservation functionality with professional travel providers around the world. CCRA’s booking engine (CCRAtravel.comsm) currently boasts real-time inventory at over 180,000 hotels worldwide, as well as a choice of rate categories including Net, GDS, Internet, CCRA Preferred and 15% Enhanced Commission rates.
Said Dic Marxen, President and CEO of CCRA, “Over the past several years, CCRA has positioned itself as a leading provider of technology and marketing solutions for the travel industry. As our global footprint continues to grow, the demand for our content has increased exponentially. Realizing that one solution does not meet every need, we’ve developed two products to respond to the ever-evolving requirements and expectations of our global travel network.”
Travel companies around the world – including travel agencies, host agencies, aggregators and other travel distribution providers – can now gain a competitive edge by adding CCRA’s extensive hotel inventory to their distribution offerings, via the two new CCRA technology products.
CCRA Connect allows travel distribution companies to build or enhance their own custom reservation applications using CCRA’s hotel content via a web service. Partners can choose the content elements; bookings, photos, property descriptions, etc., which best meet their requirements for customer engagement on their own website or device. For agencies and distribution companies without the time or internal resources to develop a custom reservation application, CCRA OnDemand, CCRA’s private label hotel booking engine, is the ideal solution. CCRA OnDemand is a fast and cost effective way for a travel provider to offer customers all the functionality of CCRA’s booking engine without a heavy investment in hardware or software development and maintenance.
Added Peter E. Pincus, President, CCRA Global Network Division, “These two products allow travel partners to realize significant strategic advantages. CCRA Connect provides content that can be customized to meet end-user needs, while CCRA OnDemand offers companies robust, branded functionality and speed to market. At the same time, our new products offer new opportunities to our content suppliers as we put their products before thousands of new, professional travel buyers around the globe.”
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She holds a Bachelor's degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.
