The design collaboration between Marimekko and Finnair began in 2012 and Marimekko for Finnair textiles and tableware were brought to all of the Finnish airline’s aircraft in 2013.
The design collaboration between Marimekko and Finnair takes a new step as a Finnair Airbus 330 will soon feature a previously unseen blue colorway of Marimekko’s classic Unikko (“poppy”) print. The plane will fly from Finnair’s Helsinki hub to the airline’s long-haul destinations starting from the end of 2014, joining a sister aircraft painted in a different Unikko colorway in 2012.
“During this year we have been celebrating the fifty years of our most iconic pattern Unikko all over the world, reminding people of its story of courage and faith in oneself. We are very excited to continue the celebrations and our design partnership together with Finnair with the new Anniversary Unikko that will fly on the sides of Finnair’s Airbus 330, delighting people around the world,” says Tiina Alahuhta-Kasko, Marimekko’s COO. “For the celebration and as a continuation of our wonderful partnership with Finnair, Unikko also now has been given a special blue colorway, inspired by Finland’s thousands of lakes and beautiful, clean nature.”
“We are excited to build on and extend our partnership with Marimekko, a great Finnish company that has long shared our values and vision,” says Finnair CEO Pekka Vauramo. “Our two aircraft wearing the beloved Unikko livery are flying ambassadors of Finnish know-how, positivity and creativity. They make a proud statement as they soar toward the great cities of Asia, where both companies see a bright future.”
The design collaboration between Marimekko and Finnair began in 2012 and Marimekko for Finnair textiles and tableware were brought to all of the Finnish airline’s aircraft in 2013. The collection was designed according to the airline’s needs by Marimekko designer Sami Ruotsalainen, in original Marimekko patterns by Maija Isola. The blue, green and grey colours and the classic prints used in the collection tell the story of Finnish nature and recall the perspective of looking out from an aircraft window, flying high above the landscape.
Photo caption: Spring 2013 New Marimekko for Finnair tableware in Business class.
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She holds a Bachelor's degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.
