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National Car Rental expands award-winning Emerald Club in Latin America

Major airports in Mexico and 11 additional countries now offering Emerald Club priority service.

ST. LOUIS – Frequent travelers to Latin America can now experience the speed, choice and convenience offered through National Car Rental‘s award-winning Emerald Club loyalty program. National has expanded its Emerald Club Priority Service to airport locations in Aruba, Belize, Cayman Islands, Costa Rica, Nicaragua, Guatemala, Curacao, Peru, Uruguay, Trinidad & Tobago and Tortola.

Emerald Club Priority Service will expedite the rental process by offering a dedicated line at the service counter exclusively for Emerald Club members. Other benefits include vehicle choice, vehicle upgrades according to membership level, and rental credits toward free days and higher membership levels. Membership is complimentary for all National customers, and individual travelers can easily enroll themselves in the program by clicking the Emerald Club “Enroll Now” link at nationalcar.com.

“As National Car Rental continues its Emerald Club expansion in Latin America, we’re pleased to provide membership benefits to more of our customers,” said Rob Connors, assistant vice president of brand marketing, National Car Rental. “We continue to look for opportunities to offer reliable, efficient rental service to our Emerald Club members internationally and provide the service and quality that they’ve come to expect.”

In June 2014, National launched Emerald Club Priority Service in Latin America at all major airports in Mexico, marking the first phase of the loyalty program’s expansion into Latin America and the Caribbean. National currently operates in 23 countries in Latin America and will continue to introduce the Emerald Club in more countries in the region later in 2014 and beyond.

In the new locations, Emerald Club members are guaranteed a midsize or above vehicle at the reserved midsize rate. Emerald Club members at the Executive level and above are guaranteed a fullsize or larger vehicle at the reserved midsize rate. In addition, Emerald Club members can choose to receive EmeraldAlerts – emailed communications that include Arrival Alerts. Members can also choose to earn either free rental days or frequent-traveler miles or points with one of National’s airline or hotel partners.
Major Airports in Mexico and 11 additional countries now offering Emerald Club priority service.

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Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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