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European Commission announced the Digital Single Market Strategy

The European Commission’s digital single market strategy should target fair online presence of SMEs and micro enterprises, says the European hospitality industry.

BRUSSELS – HOTREC, the trade association of hotel, restaurants, cafes and similar establishments in Europe, welcomes the European Commission’s announcement on the Digital Single Market Strategy. One of the most important measures highlighted in today’s communication of the Commission is the balancing of powers on the online market, where often a few, extremely powerful actors dictate conditions for the entire market, not necessarily to the full benefit of business and consumers alike. Fair conditions have to be created in order to allow the millions of small and micro enterprises in Europe to be visible online, without having to compromise on their basic entrepreneurial freedoms.

Therefore, HOTREC welcomes the Commission’s plan to make a comprehensive assessment of the role of platforms, including the sharing economy. HOTREC sees as a main objective the development of a better online market environment, where businesses have fair chances of being visible at fair conditions, thus making also the consumers benefiting of better choices based on all offers properly accessible online. Transparency of search results, platforms usage of the information and data they acquire and sharing it with their clients/suppliers, the relations between platforms and suppliers are some of the points which need to be addressed urgently, as pointed out by the European Commission as well.

“HOTREC is looking forward to contribute to this ambitious work of the European Commission. A fair online market environment is crucial for the hospitality industry (mainly composed of small and micro enterprises) to be able to even better develop and offer its core services, thus contributing to the competitiveness of the EU tourism market and allow even more jobs to be created in this sector”, stressed Christian de Barrin, CEO of HOTREC.

n Commission announced the Digital Single Market Strategy

The European Commission’s digital single market strategy should target fair online presence of SMEs
and micro enterprises, says the European hospitality industry.

BRUSSELS – HOTREC, the trade association of hotel, restaurants, cafes and similar establishments in Europe, welcomes the European Commission’s announcement on the Digital Single Market Strategy. One of the most important measures highlighted in today’s communication of the Commission is the balancing of powers on the online market, where often a few, extremely powerful actors dictate conditions for the entire market, not necessarily to the full benefit of business and consumers alike. Fair conditions have to be created in order to allow the millions of small and micro enterprises in Europe to be visible online, without having to compromise on their basic entrepreneurial freedoms.

Therefore, HOTREC welcomes the Commission’s plan to make a comprehensive assessment of the role of platforms, including the sharing economy. HOTREC sees as a main objective the development of a better online market environment, where businesses have fair chances of being visible at fair conditions, thus making also the consumers benefiting of better choices based on all offers properly accessible online. Transparency of search results, platforms usage of the information and data they acquire and sharing it with their clients/suppliers, the relations between platforms and suppliers are some of the points which need to be addressed urgently, as pointed out by the European Commission as well.

“HOTREC is looking forward to contribute to this ambitious work of the European Commission. A fair online market environment is crucial for the hospitality industry (mainly composed of small and micro enterprises) to be able to even better develop and offer its core services, thus contributing to the competitiveness of the EU tourism market and allow even more jobs to be created in this sector” – stressed Christian de Barrin, CEO of HOTREC.

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Tatiana is the news coordinator for TravelDailyNews Media Network (traveldailynews.gr, traveldailynews.com and traveldailynews.asia). Her role includes monitoring the hundreds of news sources of TravelDailyNews Media Network and skimming the most important according to our strategy.

She holds a Bachelor's degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.

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