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Dominica launches new tourism website
The National Development Corporation of Dominica has officially launched its new website, discoverdominica.com. The site is dedicated to providing comprehensive information about Dominica as a premier eco-tourism and adventure travel destination.
Enhancements to the original website include interactive maps, streaming video, downloadable screensavers, E-cards, and a fresh, modern new look. In keeping up to date with the latest technology, the website also boasts a live webcam from the north coast of the island.
Most importantly, the new website features a full range of information about the island including what to see and do, where to stay, places to eat, a calendar of events, and a new features section that highlights exciting packages, and the island’s latest news.
The website makeover is part of the destination’s overall e-marketing strategic plan. Through this plan, the island’s Division of Tourism will be able to directly communicate with potential and existing guests to personalize travel offers for them.
“Dominica is continuing to grow as both a premier eco-tourism and adventure travel destination, and our online presence will reflect that position,” stated Yvor Nassief, Minister of Tourism, Industry and Private Sector Relations for Dominica. “The website will be used as a tool to assist in building continued awareness of the destination and we believe its design and new features will effectively differentiate us from some of our primary competitors. Our online media campaign and banners created for such outlets as Lonely Planet, Tripadvisors and National Geographic also support our position and target audience for the destination.”
Theodore Koumelis
- Tuesday, December 12, 2006