Shane O'Hare, Royal Jet's President & CEO explained that the new designs reflect Royal Jet's commitment not only to meet, but to exceed customer expectations. "At Royal Jet, we don’t take our leading position for granted. We worked long and hard to get where we are today, and our level of service is the cornerstone of our success, and part of the reason for our high customer retention rates."
"We’re at the cutting edge of service delivery – on the ground when our clients arrive at our FBO facilities, when they are actually in the air with us, and again when they are delivered safely to their destinations. So these upgrades to the in-flight experience are a natural progression of the way we do business."
The configurations of the main lounge areas will be enhanced with fewer, but wider, seats laid out, in the main, along the sides of the cabin with more table space; whilst the principle seats can not only revolve, but also recline to a 180o position.
Three of the five BBJs which have bedrooms on board will be upgraded with the installation of luxury showers in the adjoining bathrooms.
Each of the five BBJs will have a different configuration since requirements vary from client to client. Colour hues and furnishings are also being changed and are currently under evaluation. Another important element of the BBJ upgrades is a completely new entertainment and communications system.
Nizar Jazzar, Royal Jet's Vice President of Aircraft Maintenance, Engineering and FBO explained that the upgrades will be part of an on-going rolling programme by which each BBJ will be upgraded one after another. "We are currently finalising the cabin interior designs and we intend work to commence in the first quarter of 2008," he said. "To that end we are currently talking with aircraft design companies and vendors of VIP-specific interior products”.
Shane O'Hare summed up the upgrade programme: "We are recognised by our piers as being the best private aviation provider in the Middle East, but we don’t let a reputation like that give us a reason to sit back on our laurels. We are always striving to better the very best on offer, and I am confident that these BBJ upgrades – which will be elegant in the extreme and provide every comfort imaginable – will play an important element in the airline's future success."
Vicky Karantzavelou - Monday, November 19, 2007