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RP - Middle-East tourism relations strengthened
The Department of Tourism (DOT) has recently appointed Gulf Reps as the country’s trade and media representatives and coordinators for the Middle East, with continuous efforts to tap this fast-growing, high-spending market segment, among the emerging source markets for tourism expenditures and investments.

Secretary Ace Durano said, “This new development forges stronger tourism links between the Philippines and the Middle East, a niche market whose economic capacity translates to viable investments and spending in our country’s establishments, products, and services.”

“Providing unparalleled destination and product representation throughout the Middle East, utilizing strong relationships with the local travel trade and media partners, Gulf Reps has earned the respect of the trade industry in Asia and in Europe,” Durano added.

Gulf Reps is proud to note its achievements in making their company ‘second home’ to the travel industry’s best and most passionate travel leaders. Together, their team continues to bring years of knowledge and experience to the field.

“We are delighted with this appointment and will be working hard to show our commitment to this beautiful country. Our company considers this a privilege of strong tourism relations, which only results to an additional incentive showcasing the best of the Philippines’ 7,107 islands,” said Leo Fewtrell, Gulf Reps’ Managing Partner.

Fewtrell further explained, “Since our launch, we have nurtured our linkages with the local and international travel trade. We also work with trusted media partners to ensure exponential growth for all of our regional clients.”

Undersecretary for Tourism Planning and Promotions Eduardo Jarque, Jr. said, “The Department is confident that this partnership will indeed boost travel relations between the Philippines and the Middle East.”

Jarque added, “We have seen that Gulf Reps is determinedly changing the way travel destinations and products are represented and ultimately marketed to the community and trade at large.”

Adding to the statement, DOT Director Benito Bengzon, Jr. noted, “In a marketplace containing some of the world’s best-traveled citizens, a higher standard of service and wider range of options is understandably expected.”

Gulf Reps also handles destination representation, market intelligence research, strategic planning, joint trade marketing, and sales missions, among others. Vicky Karantzavelou - Thursday, August 13, 2009