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IMAGINE Communication opens the first Italian online press office dedicated to tourism
IMAGINE Communication, the international communications, marketing and formation company with headquarters in Rome, has announced the opening of the first Italian Online Press Office dedicated to tourism. Italian companies can benefit from the services of the Online Press Room to communicate with the almost 10,000 Italian and international journalists interested in treating the topic.

Available at the address imaginecommunication.eu the Online Press Office offers the possibility of publishing articles, press releases, photographs and videos about destination, activities, offers and services, of starting or joining on-going discussions in the Forum, taking part of polls and sending information to interested journalists.

“With the Online Press Office we want to offer to Italian tourism companies the possibility to communicate directly with international medias using the 2.0 web technology, to ease access to information and efficient international news distribution of this wonderful country of ours” declared Marco Ferrari, President of IMAGINE Communication. “Created as an aggregative tool, in addition to the personalized services provided by IMAGINE Communication, the Online Press Office is ideal for small to medium companies who wish to establish, effectively and with a low budget, a contact with the press on the main international markets, as well as in Italy”.

“The objective of the Online Press Office is also to provide international media who seek for information about Italy with a solid reference point”, declared Lucilla De Luca, General Manager of IMAGINE Communication. “That’s why the attention to the quality of contents offered by the Online Press Office is very high and we reserve the right to authorize the materials submitted to us prior publishing, providing also formative activities to companies, willing to increase their capability in providing the press with information”.

IMAGINE Communication is an international communication, marketing and training company headquartered in Rome and able to operate in all key major markets worldwide through a network of media and local public relations agencies and a network of high quality partners providing professional access to all other communication and marketing disciplines, including audiovisual productions, product placement, creative services, web marketing, social networking, Web 2.0, PR 2.0, partnerships, photography, events management, sustainability, crisis management, and executive and associate development.

Led by Marco Ferrari, an international communication veteran with a wide experience in hospitality multinationals like Starwood, Sheraton, CIGA and Hilton International, and Lucilla De Luca, an established communication professional with a proven track record of excellence including luxury destinations like Costa Smeralda, IMAGINE Communication has its natural focus on travel & tourism, providing edgy imagination and innovation, looking at the communication business challenges with a new set of eyes. Tatiana Rokou - Thursday, October 15, 2009