Mediterranean Travel Fair (MTF) is dedicated to showcasing tourism in the Eastern Mediterranean region and raising awareness of the changing travel trends within the industry. It incorporates the key markets of Egypt, Jordan, Lebanon, Syria, Palestine, Libya, Turkey, Greece and Cyprus.

Mediterranean Travel Fair 2006, opening in Cairo from 5 – 7 September, will bring to the forefront changes and determinants affecting the growth of tourism in this region and highlight many of its exciting, yet untapped, opportunities.

2005 witnessed significant growth in international tourism and many Eastern Mediterranean countries have also achieved outstanding growth rates by jumping on the running train of industry boom. This prompted a massive infrastructure development, aggressive portfolio management actions and a greater diversification of activities within Eastern Mediterranean markets.

Mediterranean Travel Fair functions as a catalyst of industry growth. It offers exhibitors the ultimate opportunity to maximise their potential by marketing their destinations and range of goods and services to key industry professionals. Whilst, visitors are adequately updated on opportunities that have not yet been fully captured and which may be crucial for sustaining the steady upturn in the industry. The Fair’s extensive seminar programme also allows visitors to keep abreast of industry`s key topics.

“This is an excellent time to exhibit at Mediterranean Travel Fair and benefit from this exciting period of growth and development in the Eastern Mediterranean. Mediterranean Travel Fair is an ideal platform to generate new leads, strengthen relationships and promote company profiles,” said Mr Chris Chackal, Group Exhibition Director.