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Nostos advertising consortium wins EOT bid
Monday, October 25, 1999
The board of directors of the Hellenic Tourism Organization (EOT) unanimously selected the Nostos Consortium to handle its 1999-2000 international advertising<.> campaign. The organization had called for bids from the international advertising community.
Nostos, which gathered 91.47 points out of a possible 100 for creativity and 83.7 points for delivery, is made up of three advertising firms - BBDO Athens, Leo Burnett and Olympic DDB. The consortium managed to gather the highest number of points in each of the two categories.
Nostos, which gathered 91.47 points out of a possible 100 for creativity and 83.7 points for delivery, is made up of three advertising firms - BBDO Athens, Leo Burnett and Olympic DDB. The consortium managed to gather the highest number of points in each of the two categories.
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