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ILTM`s successful model goes east
Asian countries with their own Luxury Travel Market
Wednesday, December 06, 2006
REPORT – CANNES - ILTM 2006: The founders of the International Luxury Travel Market (ILTM) Mr. David Hammond and Mr. Serge Dive presented ILTM’s sister exhibition for luxury travel in Asia in the inauguration of ILTM in Cannes, France.

The Asia Luxury Travel Market (ALTM) that is going to take place for the first time on 18-21 June 2007 in Shanghai’s Exhibition Center in China is targeting to the outbound luxury travel from Asian markets.

For the first time it will gather 300 hosted buyers not only from China but from all the Asian countries. Companies – exhibitors of this year’s ILTM eye a good share in the fast growing market of luxury travel in Asia.

The 60% of the exhibition space has already been sold and until the first two months of 2007 it is estimated to be sold out.

The exhibition model is going to be the same with the successful model of ILTM. The only difference is that there will not be at all buyers outside Asia while at this year’s ILTM are participating 62 buyers from Asian – Pacific countries.

Furthermore, the organizers are launching a congress in which they will analyze the trends in luxury travel from Asian countries while there will be fully prescheduled meetings between the buyers and exhibitors during the exhibition.

Travel Media Applications, the parent company of TravelDailyNews is ALTM’s sales representative for Greece and Cyprus and has successfully handled ILTM and COTTM (ex BITTM) in China.
Theodore Koumelis - Wednesday, December 06, 2006
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Poll
How do you expect luxury travel to perform in times of economic downturn?.

Providers of luxury travel products are going to witness shorter stays by their customers and an increase in seasonality.

People are going to become more value conscious and will opt for those luxury offers that represent a convincing value-for-money proposition. Providers of overpriced services are those to feel the pinch.

Both people paying for their personal trips and firms paying for their top executives' business trips will cut back on travel expenses, thus affecting all luxury travel providers.

It is going to be business as usual. Those people opting for high-end travel products are not going to be affected by the looming crisis.

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