ATM launches exhibitor workshop initiative
Tuesday, March 06, 2007
Reed Travel Exhibitions (RTE) – organiser of Arabian Travel Market, has staged its first pre-event exhibitor workshop aimed at assisting clients to get the most out of the annual event. The half-day workshop, at the Dubai International Convention & Exhibition Centre (DICEC), introduced exhibitors to various event business opportunities and the tools available to capitalise on them acoording to RTE.
“We want to work even more closely with our exhibitors to ensure their business objectives are fully realised,” said Richard Mortimore, Managing Director, RTE.
“Arabian Travel Market has experienced tremendous growth over the years and is today ranked among top global travel and tourism events such as ITB in Berlin and World Travel Market in London. It is vital that new exhibitors in particular understand the opportunities offered by the event and how to maximise their business potential as well as optimise their return-on-investment.”
Over 60 first-time, as well as regular exhibitors, attended the workshop.
Theodore Koumelis
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Tuesday, March 06, 2007
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