John Griffin has been appointed as the Vice President of Marketing for Minor International, the hotel developers and operators in Asia region. Griffin, an Australian national, will oversee global marketing execution, including marketing strategy, branding, message articulation and communications for Minor International’s growing resort brand, Anantara and future brand launches that complement Minor’s growth into global hotel management.

In his new role, Griffin will be based in the Bangkok corporate offices of Minor International.

We are delighted that John has joined Minor International, said Michael Sagild, COO of Minor International. His collective experience at American Express, Leo Burnett and Le Meridien will be extremely valuable in helping us maximise Minor International’s opportunities as a leader in hotel development and management.

William E. Heinecke, Chief Executive Officer, said: I am very happy to have John as part of our executive management team. He is an outstanding individual, an established leader, and brings to us a wealth of experience in his respective field. I am confident that with his added expertise, Minor International is further positioned for continued growth and success.