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Lion Air signs deal with Boeing
Wednesday, June 20, 2007
The Jakarta-based Lion Air has ordered an additional 40 737-900ER (Extended Range) airplanes as Boeing and Lion Air revealed. Valued at more than $3 billion at list prices, this order brings Lion Air`s combined orders for the 737-900ER to 100.

Boeing Commercial Airplanes President and CEO Scott Carson, Lion Air founder and President Director Rusdi Kirana, and Boeing Commercial Airplanes Vice President, Sales, Dinesh Keskar announced the order at a special event at the Paris Air Show. The order was recently included on the Boeing Commercial Airplanes Orders and Deliveries Web site, attributed to an unidentified customer.

We are thrilled that Lion Air has chosen the Next-Generation 737 to play a key role in its plans for growth and market leadership, Carson said. Lion Air`s selection of the 737 to support its strategic expansion and fleet modernization validates the superior economics and value the 737s offers to airlines. It is the most efficient single-aisle airplane operating in today`s market.

The 737-900ER, the newest member of the Next-Generation 737 airplane family, increases the capability of the 737 by carrying more passengers and flying farther.

This deal is a great achievement for Lion Air as we are the world`s largest operator of the 737-900ER, said Kirana. The 737 is the right plane to support our growing route structure throughout Southeast Asia.

Boeing launched the 737-900ER program in July 2005 when Lion Air announced the initial order for 30 of the newest 737 model. In July 2006, the airline announced an additional order for 30 737-900ERs. Lion Air received the first 737-900ER in April when the airplane was delivered in a special dual paint scheme that combined the Lion Air lion on the vertical stabilizer and the Boeing livery colors on the fuselage. The airline will receive a total of seven 737-900ERs in 2007.

As of May 31, 2007, eight customers have placed orders for 169 Next-Generation 737-900ERs.
Vicky Karantzavelou - Wednesday, June 20, 2007
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Poll
How do you expect luxury travel to perform in times of economic downturn?.

Providers of luxury travel products are going to witness shorter stays by their customers and an increase in seasonality.

People are going to become more value conscious and will opt for those luxury offers that represent a convincing value-for-money proposition. Providers of overpriced services are those to feel the pinch.

Both people paying for their personal trips and firms paying for their top executives' business trips will cut back on travel expenses, thus affecting all luxury travel providers.

It is going to be business as usual. Those people opting for high-end travel products are not going to be affected by the looming crisis.

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