13:00-13:45 Welcome / Registration

14:00-14:10 © Nigel Hemmington (BU)

Welcome by the Dean to the School of Services Management and Bournemouth University

14:10-15:30 Tourism Marketing Innovations and Developments
CHAIR: John Fletcher (BU)

© Alan Fyall (BU): Innovative development in Tourism Marketing and future trends
© Alex Paraskevas (Oxford Brookes): Crisis management and tourism marketing
© Steve Page (Stirling University): VisitScotland preparation for avian flu and a flu pandemic as
© Adrian Lawes (ConsumerData): Turning statistics into knowledge and power
Discussion

 

15:45-16:00 Networking and Coffee

16:00-17:15 Destination Marketing: Looking into the future
CHAIR: © Keith Wilkes (BU)

© John Weaver/Mark Smith (Bournemouth Tourism Board) and Graham Richards (Poole Tourism Board): Promoting Sports Tourism
© Oskar Hinteregger (Austrian National Tourist Office): Innovations in destination marketing and advertising
© Su Brown-Kenna (New Mind): Innovations in Destination Management Systems
© Dimitrios Buhalis (BU): Marketing Destinations through Technology

17:15-17:30 Open Discussion and conclusions
Adele Ladkin (BU)

1730-1830 Light Buffet and networking

© indicates speaker confirmed

TICKETS
Students/Retired: £12 Members: £25 Non-members: £45

VENUE
Marconi Lecture Theatre
International Centre for Tourism & Hospitality Research,
School of Services Management, Bournemouth University,
Talbot Campus, Fern Barrow, Poole, Dorset , BH12 5BB , UK
http://www.bournemouth.ac.uk/services-management/
http://www.bournemouth.ac.uk/icthr