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Following the tremendous success of the three previous editionsnaseba is proud to present the fourth annual MICE Asia, taking place in Kuala Lumpur on July 14th and 15th, 2008.

The travel & tourism industry in Asia is developing at a very rapid pace, pushing event managers and travel agents to constantly search for new solutions to create cutting-edge corporate meetings, incentive programs and FIT travel programs and packages. Consequently, new and exciting MICE and leisure destinations are required to answer the growing market need and offer the best travel and tourism solutions.

The fourth edition of MICE Asia responds to those needs by offering over 150 Asian corporate buyers and travel agencies the chance to outsource their MICE and FIT solutions on the spot without having to attend dozens of tradeshows a year. They will have the opportunity to meet leading hotel chains, exotic destinations, convention centres, meeting venues, incentive programs and destination management companies from all over the world, such as the biggest event sponsors: Maistra, MCI Group, International Convention Centre Durban, and RST Communications.

Kenneth Phua, the Regional Director Asia-Pacific of Association of Corporate Travel Executives will be moderating the keynote presentations led by industry-rentowned experts. Topics that will be discussed include the latest trends and challenges of the travel and tourism industry in Asia.

The event is organized by Naseba www.naseba.com Established in 2002, naseba produces business platforms focused on re-education, networking and most importantly increasing deal-making opportunities for executive clients. With offices strategically located in 5 cities around the world, naseba employs over 250 executives from more than 30 nationalities. naseba group went public on the Paris Stock Exchange on October 5th, 2006.