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Hilton Columbus/Polaris officially opens its doors making It the sixth Hilton Hotel in the Buckeye State
Friday, June 20, 2008
Travelers to Ohio’s largest city have a new option for where to prepare for or rest their heads after a busy day. Hilton Hotels Corporation and FLG Hospitality announced the opening of the Hilton Columbus/Polaris, a nine-story, 252-guest room hotel featuring contemporary designed and world-class meeting facilities.

The Hilton Columbus/Polaris is operated by NP Platinum Hotel, LLC under a franchise license agreement with Hilton Inns, Inc., a wholly-owned subsidiary of Hilton Hotels Corporation and managed by FLG Hospitality.

“As the first full-service hotel built in the Polaris area we’re proud to help bring Hilton hospitality to business and leisure travelers visiting this beautiful part of the world,” said Scott Somerville, president and principle of FLG Hospitality. “The Hilton Columbus/Polaris is situated minutes away from world-renowned corporate centers, and world-class shopping and entertainment, making it the ideal location for meetings and conventions.”

The Hilton Columbus/Polaris is conveniently located off of I-71 and Polaris Parkway. The Hotel is surrounded by spectacular shopping, dining and nightlife options of the Polaris, Westerville and Delaware area. The hotel is 12 miles from the Port Columbus International Airport. Its prime location is adjacent to the hip Polaris Fashion Place, and a short drive to The Ohio State University, the Ohio and Palace Theatres and the Columbus Zoo & Aquarium. Sports fans will be delighted by the hotel’s proximity to Nationwide Arena, and the Columbus Crew and Columbus Clippers stadiums.

Each guestroom has been newly furnished with the Hilton Serenity Collection of upscale in-room amenities, which includes the Hilton Serenity Bed Suite Dreams mattress by Serta, Pacific Coast mattress pads and top-quality linens and pillows. Standard amenities also include the Hilton Serenity Bath Collection, featuring the exclusive Crabtree & Evelyn line of La Source bath products; a Cuisinart dual-cup, single brew coffeemaker and Lavazza coffee; and the easy-to-set Hilton Family alarm clock with MP3 player connectivity. All of the hotel’s 252 rooms are equipped with 32-inch flat panel LCD televisions and high-speed Internet access.

The Hilton Columbus/Polaris provides more than 15,000 ft2 flexible meeting and event space. The hotel features a contemporary style using earth tones with luxurious gold and orange accents. Guests can enjoy contemporary American cuisine at the hotel’s Gemini Grille or enjoy beverages in the relaxing lobby lounge, Bar@8700. The hotel features both wireless and hardwire high-speed internet access. In addition, the hotel’s 2,000 ft² day spa, Le Papillon, provides an array of services sure to pamper and indulge even the busiest travelers. The spa will celebrate its grand opening in July and will also offer a variety of spa packages.

To keep up with their fitness and wellness routines, guests can take advantage of the hotel’s swimming pool and fitness center featuring Hilton Fitness by Precor equipment. Those looking for outdoor adventures can go golfing or hiking just minutes from the hotel.

“With this new addition to our portfolio we’re proud to give travelers another great option when visiting the state of Ohio,” said Jeff Diskin, senior vice president – brand management, Hilton Hotels & Resorts. “Whether traveling for business or pleasure the Hilton Columbus/Polaris offers terrific access to all that Columbus and Hilton have to offer.”
Vicky Karantzavelou - Friday, June 20, 2008
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The imminent privatization of Olympic Airlines is expected to change the fate of this debt-laden airline. What do you think the new owner should do in regard to the brand name of the Greek national flag carrier?.

Keep “Olympic Airlines” as the name of the company as it remains a strong brand.

The company should keep “Olympic” as an element of its name but refresh the brand (e.g. “New Olympic Airlines”).

The airline should drop “Olympic” from its name. This brand has lost its value and isn’t relevant to the market anymore.

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