TourismROI, the world’s premier source for Travel & Tourism management and investment information, has appointed Jill Jones Media as Representative for The Caribbean Region.  Heading the account will be Principal Jill Jones, a respected Caribbean tourism industry veteran with over 16 years of seasoned experience in sales and media.

Launched in March 2008, TourismROI facilitates the exchange of vital Travel & Tourism information among governments and the private sector globally in one easily accessible and useable location.  Based on the principle of massive collaboration, the website www.tourismroi.com brings together destinations, business operators, developers and investors from around the world and provides them with the information, research and resources necessary to make informed business and investment decisions.
  
Miami, Florida-based Jill Jones Media specializes in representation for the Caribbean region with an emphasis on the travel and tourism industry.  “Having lived and worked in the Caribbean region, I have seen how tourism positively impacts local communities, providing employment opportunities, small business growth, and education,” said Jill Jones, principal of Jill Jones Media.  “TourismROI promises to fulfill a need to aid travel and tourism development within the Caribbean region.  We look forward to promoting this resource to the public and private sector in the region.”
  
Richard Miller, co-founder and managing partner of TourismROI, said, “Travel & Tourism is one of the world’s leading sectors for economic development, growth and job creation.  The challenge now is to enable its sustainable development.  The appointment of Caribbean specialist Jill Jones Media is an integral part of the global roll-out of this powerful and sophisticated tourism management and investment tool.  We look forward to working with the Caribbean to showcase its tourism industries and promote its opportunities to investors and tourism business leaders around the world.”
  
St. Lucia is the first Caribbean country to sign up as an official destination on TourismROI.