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Keynote speakers announced for 2008 British Association of Hospitality Accountants (BAHA) Annual Conference and IT Exhibition
Wednesday, August 13, 2008
Three of the hospitality industry’s most influential and successful leaders have agreed to be the keynote speakers at the 3rd British Association of Hospitality Accountants (BAHA) Annual Conference and Technology Exhibition to be held on 5 and 6 November 2008 at the brand new Sofitel London Heathrow at Terminal 5.

Sir David Michels The keynote speakers are: Surinder Arora FIH, Chairman and Founder of Arora International Hotels; current British Hospitality Association (BHA) President Sir David Michels FIH who is also Deputy Chairman of Marks & Spencer and serves on the boards of British Land, RAB Capital, easyJet, The Jumeirah Hotel Group, and US-based Strategic Hotels & Resorts; and Paul Slattery, Co-founder and Director of Otus & Co, and Chairman of The International Hotel Investment Council.

“We are delighted to welcome three such distinguished industry figures to address our two-day 2008 BAHA Conference and IT Exhibition, entitled ‘Managing to Sustain Future Profitability’,” said Carl Weldon, Chief Executive of BAHA. “Delegates will be able to benefit from their vast array of experience and expertise.

“Surinder Arora and Paul Slattery will be addressing the conference on the opening morning – Wednesday 5 November; and Sir David Michels, formerly Group Chief Executive of Hilton International and prior to that Chief Executive of Stakis, will be getting the second day of the conference off to a flying start.”


The conference themes will include:
BAHA’s Annual Conference and Exhibition is also noted for its social and networking aspects. On the evening of the opening day – Wednesday, 5 November – there will be a drinks reception, followed by a three-course conference dinner with guest speaker and entertainment.
Theodore Koumelis - Wednesday, August 13, 2008
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The imminent privatization of Olympic Airlines is expected to change the fate of this debt-laden airline. What do you think the new owner should do in regard to the brand name of the Greek national flag carrier?.

Keep “Olympic Airlines” as the name of the company as it remains a strong brand.

The company should keep “Olympic” as an element of its name but refresh the brand (e.g. “New Olympic Airlines”).

The airline should drop “Olympic” from its name. This brand has lost its value and isn’t relevant to the market anymore.

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