The Electronic Union of Travel Industry (EUOTI) -together with The Arab Tourism Organization (ATO) and the Co-operation of International Federation of Information Technology and Travel and Tourism (IFITT) under the supervision of the Arab League Organization and the Egyptian Ministry of Tourism- will hold the International Arab Conference for e-Tourism and e-Marketing on Dec. 15-19, 2008 at the Continental Reef Garden Resort in Sharm El-Sheikh, Egypt.

The aim of the conference is to endorse the strategy to develop the information and communication techniques required by the main interacting poles in the e-travel system. Conference participants will learn to perform major roles in the new hierarchy of the international tourism sector through cooperation between the government and the private sector via the following phases:

- Make required changes in the infrastructure and distribution of the travel products
- Strengthen the bonds between providers and tourists through updated systems that promote travel products
- Develop and maintain supportive systems that aid tourists with making good travel choices
A successful marketing program is one that provides continuous contact between the e-tourism industry and consumers, which requires a comprehensive marketing plan as well as efforts rendered through travel companies and hotels on an individual basis

The conference will be held at the Continental Reef Garden Resort, Sharm El-Sheikh, on Dec. 15-19, 2008 from 10 a.m. till 5 p.m.

Conference outlines and important topics:
- Web development and Web designing
- e-commerce and e-marketing
- SEM and SEO
- Online sales and marketing techniques
- Mobile marketing strategies
- Online hotel reservation systems appliance
- Online video marketing
- Measures and quality control for the e-travel systems
- Hotel and restaurants e-marketing
- Travel companies business promoting
- Duplicating investments aspects
- Broadening the e-travel business horizon
- Web site marketing
- Flight booking through the Internet
- Copyright protection for software and digital contents
- Banking and e-travel workshop
- Bank funding and tourism projects
- The Arab Travel Bank Experiment
- Money laundry in financial travel transactions
- e-government and the numeric travel transactions
- e-contracting and e-signature
- e-arbitrage to solve numeric travel transaction disputes
- Legislation and laws governing the e-travel sector on local, Arab and international levels
- e-crime and its impact on e-travel
- Privacy and information protection and its impact on travel information infrastructure