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Strengthening competitiveness of its members
Relais & Chateaux switches to SynXis’ RedX distribution management system
Wednesday, November 05, 2008
Following a tender involving six service providers, Relais & Chateaux has selected SynXis, a subsidiary of the worldwide travel marketplace leader Sabre Holdings, as its international reservations provider.

SynXis’ RedX Distribution Management System will give the Relais & Chateaux hotel members in more than 50 countries, access to the industry’s most advanced reservation management system perfectly adapted to their average room capacity of 29.

RedX will provide Relais & Chateaux with a technical platform integrating 500,000 travel agents (through the Global Distribution Systems, or GDS, under the unique chain code WB), 15 million annual internet users of the website www.relaischateaux.com and, using SynXis’ special Voice Agent technology, the Association’s 14 call centres around the world.

Because of RedX’s extensive user testing to make it among the world’s most intuitive systems, as well as its vast multi-lingual and international functionality, Relais & Chateaux is confident that the system is best suited to service its 480 properties quickly and efficiently. The automated reservation system, which will be specially configured to meet the needs of the Association and thereby also each individual property, will help them optimize their exposure to the essential booking and reservations channels and maximize revenues per property.

Jacques-Olivier Chauvin, CEO of Relais & Chateaux, “The selection of SynXis will strengthen our technological edge in terms of reservations, particularly in the field of internet technologies. For the first time, a hotel organisation will offer the concrete option of putting together individual itineraries. This will help each Relais & Chateaux guest to choose truly unique stays.”

Scott Alvis, President and General Manager of SynXis, said, “Relais & Chateaux is an extremely important new customer for SynXis, not only due to its large number of properties but also because of its global scope and strong reputation. We are proud of the trust they have placed in us and look forward to meeting the high standard of excellence that has formed the basis for the prestige and international renown that Relais & Chateaux Association has enjoyed for so many years.”

The operational implementation of the SynXis system will take place in late February 2009.
Tatiana Rokou - Wednesday, November 05, 2008
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