Lufthansa, Europe’s leading premium airline, has introduced a unique online booking tool that makes planning and booking individual group travel for global meetings and events easier and more flexible. The new Lufthansa “Meetings and Events” product provides both event organizers, and individual travelers with an event-dedicated webpage containing exclusive offers for participants from anywhere in the world.

The online booking tool displays the negotiated discounted fares as well as any applicable sale fares in the participants’ local currency. Meeting participants are therefore assured of finding the best value to meet their individual travel needs. Travelers can also take advantage of several flexible options, including booking a companion ticket, or choosing travel dates up to one week before or after the event. Participants continue to have access to Lufthansa’s global network of more than 200 cities in 80 countries to choose from - and with the new online booking tool, code-share flights operated by Lufthansa partners are also eligible.

Event organizers who are hosting their participants’ travel can use either the online tool, or book through their preferred travel management company.

“Previously, booking travel for meetings and events was a time-consuming, often costly process for both the event organizers as well as the participants, who travel from many different cities to the same destination, often at different negotiated rates. Our new Meetings & Events product simplifies this process by providing one global offer in an easy-to-use online booking tool, thereby saving our customers valuable time and money,” explains Don Bunkenburg, Director of Corporate Sales and Regions, North America at Lufthansa.

The Lufthansa Meetings & Events product can accommodate groups large and small, from corporate meetings to association gatherings, trade fairs, sporting or cultural events.