VisitBritain is organising the Britain stand presence at the 30th annual World Travel Market (WTM), which takes place from 9-12 November at ExCeL London. This major international business to business showcase is an ideal platform to market Britain to inbound and domestic travel buyers and is opened this year by Mayor of London, Boris Johnson.

VisitBritain exhibits in partnership with UKinbound, VisitEngland and over 20 stand partners, including hotel groups, tour operators, destinations, entertainment providers and visitor attractions. This year’s on-stand theme is the best of British film and theatre including competitions to win cinema and theatre tickets and a major new film tourism partnership unveiled at the event.

Laurence Bresh, VisitBritain marketing director said: “VisitBritain is proud to be at the biggest tourism showcase of the year and our stand themes just keep getting better and better. It is a unique opportunity for the whole global travel trade to meet Britain, network, negotiate and conduct business under one roof.”