It is called "Bit 4 Cities" -it’s an area devoted to the “city break” phenomenon, i.e. medium-range short trips to the most attractive cities in Europe and elsewhere during Bit 2010 (18-21 February 2010).

Bit 4 Cities shall gather the key players on both the demand and supply side in a space that has been designed to facilitate targeted business meetings. Strategically located in Pavilion 4 “The World”, focused on the international offering, Bit 4 cities has been designed to foster meetings between exhibitors –destinations and their area specialists (Tourist boards, Convention Bureaus, Airlines, Tour Operators, etc.) – and buyers (Italian and foreign Tour Operators, Corporate recreational centers for workers and representatives of associative tourism, Travel Agencies, etc.)