Outrigger Hotels and Resorts in Asia has launched a dedicated website for its two resorts in Phuket. OutriggerPhuket.com makes it easy for holidaymakers to exchange information and comments about the two resorts on social media sites as well as get detailed information, browse photo galleries, and book latest offers from the two resorts.

The website contains the new brand identity for Outrigger in Asia. The identity builds on Outrigger's 60-plus years' hospitality experience in the Pacific and fuses it with Asian service values. Darren Edmonstone, Outrigger's Senior Vice President for Asia, said the new website and Outrigger's operations in Asia are being built on four pillars which make up the brand DNA of Outrigger Hotels and Resorts: deep respect, native wisdom, enriching discoveries and quiet strength.

"In practice this means we respect local values, listen to needs, and create meaningful experiences that show the best of Phuket. A visit to OutriggerPhuket.com provides a wealth of information on discovering Phuket," he said.