Held prior to IMEX, the inaugural Site Nite Europe welcomed professionals from 38 countries to the InterContinental Frankfurt. Modeled after a similar event in North America, Site Nite Europe set out to engage the motivational events community in networking while raising awareness and funds for the on-going efforts of the Site International Foundation.

Fay Beauchine, CITE, Site International Foundation President and President Engagement & Events at Carlson Marketing stated, “The energy of Site Nite Europe was remarkable. Thanks to a partnership with IMEX, this event delivered great diversity with each global region and every aspect of our industry represented through the attendees. We are grateful to everyone who joined our inaugural event and for the support shown to the Foundation.”

Site Nite Europe was coordinated under the leadership of Committee Chair Roger Tondeur, President, MCI Group Holding S.A. Funds raised at the event will further projects such as the recently released Site Index: Measurement of ROI/ROO study and the current Site Index Annual Survey project which is now active.

The Site International Foundation thanks Site Nite Europe’s partners: Headline level Abu Dhabi Tourism Authority, Diamond level InterContinental Hotels Group and Jade level IMEX for their generous support. For a complete list of all Site Nite Europe supporters, visit siteglobal.com. 

Site and IMEX maintain a long-standing partnership that is committed to delivering world-class education and networking events. This relationship paved the way to establish the successful partnership for Site Nite Europe which will be repeated in 2011. 

Additional 2010 Site International Foundation events include Site Nite North America, 12 October in Chicago, Illinois USA and Site Classic, 3–6 November in Paradise Island, Bahamas.