William A. “Bill” Maloney, CTC, who for more than a decade served as one of the travel industry’s most visible leaders as chief executive officer of the American Society of Travel Agents (ASTA), has joined Partner Concepts as a strategic consultant. Prior to ASTA, Maloney held senior executive positions with The Hertz Corporation, Woodside Group of Travel Agents, Allnet Communications and Hughes Airwest. He has served on the advisory boards of World Travel Mart and Starwood Hotels & Resorts. He has been a board member of U.S. Travel Association, Tourism Cares, NACTA, ASTA, ATME and The World Travel Agents Association Alliance.