
The airline attributes the dramatic growth to increased capacity in “shuttle type” frequencies and the renewal of Malindi as a destination for the domestic market. Chief Operating Officer, Mr. Bram Steller, recently remarked that, “We are delighted with the positive response that our customers have shown towards shuttle type frequencies in various domestic destinations that we operate, further reaffirming that our continued focus to grow the domestic market is paying off.”
During December, Kenya Airways increased frequency of daily flights to the coastal city of Mombasa from 7 to as many as 16 flights daily just before and after Christmas. Mr. Steller commented further that apart from increased demand for air travel to the coast during the holidays, the increase in frequency to Kisumu of 4 flights per day, the reopening of the Malindi route, and the introduction of dedicated service to the coast, dubbed the “Mombasa Shuttle,” have all contributed to the spike in passenger volumes. He stressed that the airline remains fully committed to offering a superior, value-driven product that gives travelers a reason to choose Kenya Airways over the competition. “We’ve already seen very strong customer response to our more flexible and aggressive pricing strategy and continued focus on customer service excellence plus ‘On Time Performance.’ It has all led to record bookings over the past month.”
Mr. Steller added that Kenya Airways would consistently remain on a drive to build its fleet and to grow operational efficiency for both passengers and the airline. “To this end, we have acquired additional aircraft including 2 Boeing 737-300 and 2 Embraer 170s, and recently our first Embraer 190 to meet the growing demand for both domestic and regional services.”