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Discover the World Marketing expands its coverage for bmi
Friday, October 22, 2004
Discover the World Marketing has expanded its sales and marketing role for bmi as a result of the carrier`s new service from the Caribbean islands of Antigua, Barbados and St. Lucia to Manchester and thrice weekly transatlantic flights from Las Vegas to Manchester.

This expanding role is a natural extension of our partnership with Discover the World Marketing in the states, said Adrian Parkes, bmi`s commercial director. As we grow so does Discover`s representation for us. Discover now represents us in more than 50 markets worldwide, which is a clear indication of the strength of our relationship.

According to Jenny Adams, owner and CEO of Discover the World Marketing, The new bmi flights from Las Vegas and the Caribbean provide us with fresh ways to market all of its transatlantic as well as intra European service. Our team welcomes the challenge and has the knowledge and experience to generate revenue growth for these new markets.
Vicky Karantzavelou - Friday, October 22, 2004
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