New TripAdvisor Airline Reviews Platform gives travelers more transparency and insights into the total value of Aeromexico/s flight beyond the price.
MEXICO CITY – Aeromexico, Mexico's global airline, today announced that it has joined TripAdvisor to promote its new airline reviews platform, which helps consumers better understand the value of their flight experience beyond price. Aeromexico will encourage customers to write candid reviews of their flight experience on TripAdvisor through various marketing channels.
With the launch of the new airline reviews platform, TripAdvisor will continue to expand its massive base of 350 million traveler reviews and opinions, including all major airlines globally, including Aeromexico. Travelers now have a go-to resource for making more informed air travel decisions based not only on the price of the flight, but the total experience with the airline as viewed by TripAdvisor's community of more than 340 million monthly unique visitors.
"We believe in proactively seeking consumer feedback and opinions, which is why we support the launch of TripAdvisor airline reviews. This latest innovation gives us a unique opportunity to hear our customers' opinions on a platform that they love: TripAdvisor," said Rodrigo Llaguno, VP of Customer Experience at Aeromexico. "Airline Reviews on TripAdvisor will help us to improve its customer experience, from shopping on our website, to the pre-flight, airport and onboard experiences."
Brian Gross, VP of E-Commerce at Aeromexico, added "TripAdvisor and Aeromexico have been partners since 2014 which started with the integration of TripAdvisor destination ratings. Our customers are inspired by TripAdvisor's great user-generated content when planning their next trip to our 85 destinations within three continents and more around the world as a founder member of SkyTeam alliance. Encouraging our customers to review our service on TripAdvisor's popular site is a logical next step. In addition, TripAdvisor's flight comparison engine will soon offer aeromexico.com as an option for customers to purchase tickets."
"We're helping travelers determine which flight options offer the best value beyond price by surfacing candid traveler reviews and photos, as well as detailed amenities information," said Andrew Wong, head of airline review partnerships, TripAdvisor global flights business. "By encouraging its customers to share their candid feedback, Aeromexico will give flyers around the world the insights they need to book with their carrier."
While TripAdvisor users can review any airline they have flown, brands like Aeromexico are making a concerted effort to proactively engage with their customers and collect their honest feedback. All reviews submitted by travelers are subject to TripAdvisor's review submission guidelines.
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She holds a Bachelor's degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.
