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SONIFI and UAE-based RPS Technologies announce strategic partnership

RPS will be the official distributor of SONIFI’s technology solutions providing local sales, installation and support.

LOS ANGELES – SONIFI Solutions, Inc. and RPS Technologies, LLC announced a strategic partnership that brings SONIFI's industry leading entertainment solutions and technology to the hotel community in Middle East countries and strengthens the commitment of both companies in the region. RPS will be the official distributor of SONIFI's technology solutions providing local sales, installation and support.

As the worldwide market share leader with approximately 1.2 million rooms deployed across all major hospitality brands, SONIFI is expanding both its product offerings as well its geographic footprint. SONIFI continues to push the limits of innovation and has recently announced a partnership with Google as it launched its new OTT solution – SoniCastTM (powered by Chromecast) – that enables guests to cast their own content from 1,000+ apps to the in-room television.

"We are very pleased to be representing the market leader, SONIFI, in this region of the world," said Dr. Nader Alawadhi, CEO of RPS Technologies. "Through our partnership with SONIFI, RPS will be able to fill a market gap with best-in-class technology solutions delivered with local support and service."

"This new partnership between SONIFI and RPS is an important step in amplifying SONIFI's international strategic goals," said Ahmad Ouri, SONIFI's chief executive officer. "As we pivot the company, we are expanding our geographic footprint in support of our hospitality brand partners and their desire to deliver a consistent guest experience across their respective worldwide footprints."

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Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.

She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.

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