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The oil retail company Neste in Lithuania and Estonia has joined the loyalty programme BalticMiles. Neste in Latvia is already a partner of the loyalty programme. As of now the participants of BalticMiles programme will receive 1 point for each litre of fuel bought in more than 150 Neste A24 oil stations in all Baltic countries.
Eric Barray, Chief Executive Officer of BalticMiles: “Neste is one of the most popular BalticMiles partners in Latvia. Since we started cooperation in February 2010, the participants of the programme in Latvia have earned already more than 4 million BalticMiles points by filling their cars at Neste oil stations. We are glad that Neste in Lithuania and Estonia have also joined BalticMiles.”
Panu Kopra, Vice President, Neste Oil Retail: “Neste is a forerunner in unmanned business in Baltics. We want to develop our services according to customer needs. We are pleased to join the first loyalty programme in the Baltics. The results of Neste Latvia shows BalticMiles programme not only as an excellent way of market expansion for us, but also an excellent way for drivers to save an alternative currency for travelling by such a casual everyday activity as filling up the car. We are pleased to offer fuel for best price to quality ratio at over 150 Neste stations in all three Baltic States.”
Neste Latvija joined the BalticMiles loyalty programme in February 2010. Neste is one of the leaders in oil retailer sector in Latvia, Lithuania and Estonia. The customers of Neste Latvija – participants of BalticMiles – have already earned more than a million BalticMiles points. For each litre of fuel bought by the participants of BalticMiles at Neste A24 oil stations they receive 1 BalticMiles point.
BalticMiles is the first loyalty programme to bring together a number of companies in the Baltic and Nordic region. It was launched in October 2009 and currently the programme has over 20 partners – airBaltic, Neste Latvija, Nordea, Latvijas Mobilais Telefons, ESPA Riga, Islande Hotel, SAS, Sixt, Avis, Eurolines, LSG Sky Chiefs, airBalticTravel.com, the Livu Akvaparks water park, the Citadele cinema, Kolonna, Amber SPA Boutique Hotel, Rantasipi Hotels, Cumulus Hotels, Neiburgs Hotel, Language Direct, Radisson Blu and Park Inn hotels, ECCO shop chain. BalticMiles is an open loyalty programme – an unlimited number of partners from various sectors can join it.
BalticMiles members can collect and spend their points to take airBaltic flights, take Eurolines/LUX Express buses and make purchases on airBalticTravel.com. BalticMiles members can collect points by purchasing fuel in Neste A24 stations, making payments with the BalticMiles MasterCard that is issued by Nordea, paying for Latvijas Mobilais Telefons services, staying at Radisson Blu or Park Inn or other hotels, enjoying treatments at ESPA Riga or Amber SPA Boutique Hotel, renting a car from Sixt or Avis, fly on SAS, ordering food from the airCafe menu for flights on airBaltic, buying cosmetic products or enjoying beauty procedures at Kolonna, learning languages with Language Direct, buying shoes at ECCO shops. Points can be spent by going to the movies at Citadele, enjoying more active entertainment at the Livu Akvaparks water park or simply going shopping at balticmiles.com.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
