Colourful accessories allow children to personalise the players during their stay, organise their card collections, and use child-safe headphones.
The Athenaeum Hotel & Residences – an independent, five-star hotel in the heart of Mayfair – has joined forces with children’s audio platform, Yoto, to broaden its family offering and provide little guests with fun and educational content to keep them entertained during their stay.
Launching this September 2022, the collaboration will introduce a selection of Yoto audio players, library card content, and accessories that will be made available to families in the comfort of their own hotel rooms. With more than 1,000 stories from authors such as Julia Donaldson, Roald Dahl, and Judith Kerr, plus a selection of music and activities, there is so much choice for little ones. And the best thing? The carefully connected speakers are screen-free. They put kids in control of their listening, learning, and play. No microphones. No cameras. No ads.
Colourful accessories allow children to personalise the players during their stay, organise their card collections, and use child-safe headphones. The partnership will also involve a 10% discount being offered exclusively to guests of The Athenaeum Hotel & Residences, as well as exciting social media competitions with prizes to be won.
In addition to this exciting new partnership, families can enjoy a range of other facilities and activities at the family-run hotel. The hotel’s private residences, for example, are ideal for families and come complete with views over Green Park or Mayfair, fully-equipped kitchens, dining areas and sitting rooms, plus interconnecting bedrooms, child beds and cots on request. The hotel also has a children’s concierge service which offers lots for children, from toys tailored to little ones’ interests, kite-flying in the neighbouring royal parks and milk and biscuits before bedtime. Additionally, a team of nannies and babysitters are on hand to allow parents some downtime, and when it comes to dining, the hotel’s signature British restaurant, 116 at The Athenaeum, provides special options tailored for little ones. Parents will be delighted to know that breakfast is complimentary for all children, too.
Joanne Taylor-Stagg, General Manager at The Athenaeum Hotel & Residences comments: “We are delighted to be partnering with such an innovative platform as Yoto. Our family guests mean a lot to us and we’re always striving to offer them new and unique experiences that provide a luxury service and a little helping hand. The Yoto products provide children with great entertainment, and I’m sure parents will enjoy watching their little ones explore the different stories, music, and activities during their stay with us.”
Ben Drury, Co-Founder and CEO of Yoto comments: "The Athenaeum Hotel & Residences is the perfect place for a family holiday in London, with exquisite attention to detail for children and adults alike in a beautiful central location. We are so thrilled to be able to offer guests at The Athenaeum Hotel & Residences a Yoto Player in-room for the duration of their stay. Yoto Players are fantastic for helping little ones to settle in a new environment and they offer hours of screen-free, completely child-led entertainment to make the holiday extra special for both parent and child.”
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She holds a Bachelor's degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.
