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HSMAI Chapter Leadership Forum to be held in Chicago

The chapter leadership of the Hospitality Sales & Marketing Association International`s (HSMAI) Americas division will meet in…

The chapter leadership of the Hospitality Sales & Marketing Association International`s (HSMAI) Americas division will meet in Chicago from April 2-4, 2003 for its Annual Leadership Forum.



The HSMAI Chapter Leadership Forum is one of our most important initiatives in that it provides executive directors and presidents of the HSMAI chapters with the tools, ideas and inspiration to better serve and provide greater value to its members – a constituency of professionals in the hospitality and travel industry involved in the sales and marketing disciplines, states Robert A. Gilbert, CHME, CHA, president & CEO of HSMAI.



The meeting will focus on leadership, chapter management, education and membership, featuring: Attributes for Success, a general session with Dr. Lalia Rach, associate dean and director of the Tisch Center for Hospitality, Tourism & Sports Management; Leadership Success One Day at a Time by Mark Levin, CAE, CSP, B.A.I. Inc.; Winning the Value Battle: Selling Your Organization and HSMAI Affiliation presented by Wayne Outlaw of The Outlaw Group; Distinguish Marketing by Generational Segments from Jim Gilmartin, president of Coming of Age, and remarks from Sal Dickinson, CHME, chief executive, Dickinson & Associates and HSMAI chair of the Americas.



Additionally, interactive sessions will focus on community involvement, communications, fundraising, awards and recognitions, leadership development, partnership development and web sites. The HSMAI Best of the Best Chapter Awards will be presented at a dinner hosted by American Express, recognizing chapters with the highest overall performance in nine disciplines.



Major sponsors of the Chapter Leadership Forum are American Express, Hotel & Travel Index, Newmarket International and USA Today.

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