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2011 edition of the Euro Fair Statistics report

UFI issued the 2011 edition of the Euro Fair Statistics report

The 2011 edition of the Euro Fair Statistics report contains the audited statistics of 2,250 exhibitions from 21 European countries. Compiled by UFI, the Global Association of the Exhibition Industry, these statistics were collected by eleven auditing bodies and include exhibitions covering over 22 million square metres of registered rented space.

Paul Woodward, UFI Managing Director, stated that, “marketers need good quality, reliable data to ensure that their budgets are spent effectively. So, we are pleased once again to have been able to draw together this audited data from most of the big exhibition markets in Europe. We are also pleased to have been able to expand the scope of the report this year with the addition of audited data from Turkey, one of the world’s fastest growing exhibition markets.”

In 2011, the events covered in this report, managed by 564 organizers, had 602 681 exhibitors and registered a total attendance of 62.6 million visitors. 36% of the exhibitions were targeted at trade visitors, 31% at public visitors and 33% at both target groups. UFI estimates that the audited trade fairs included in this report represents around 45% of the European exhibition market in terms of net rented space.

In addition to expanding geographic coverage, UFI will use this data to produce some metrics per industry sector. Trends at both regional and global levels will also be developed using the data from this report. 2012-07 Euro Fair Statistics 2011

Theodore Koumelis
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