APG has been appointed as the General Sales Agent for EL AL Israel Airlines in the Philippines, aiming to boost EL AL’s market presence and enhance services for Filipino travelers.
APG announce that it has been selected by EL AL Israel Airlines as their General Sales Agent (GSA) in the Philippines. This strategic partnership underscores APG’s commitment to providing comprehensive sales and marketing services to leading airlines globally.
APG will be responsible for the promotion and sales of EL AL’s flights and services throughout the Philippines. This collaboration aims to enhance EL AL’s presence in the region, offering Filipino travelers increased access to EL AL’s extensive network and superior services.
“We are delighted to be chosen by EL AL Israel Airlines as their GSA in the Philippines,” said Sandrine de Saint Sauveur, at APG. “This partnership is a testament to our expertise and dedication in the aviation industry. We look forward to leveraging our local market knowledge and global reach to support EL AL’s growth in the Philippines. We warmly welcome the partnership between EL AL and APG in the Philippines” said: Mrs. Liat Yahav ELAL global gsa director, “We look forward to a successful cooperation and a growth in the local market”.
EL AL was founded in 1948 as Israel’s national carrier and operated its first scheduled flight in 1949. In 2003, EL AL became a public corporation and issued securities on the Tel Aviv Stock Exchange. Today EL AL, along with San D’or, subsidiary of EL AL Israel Airlines – serves more than 55 international destinations in more than 32 countries. Due to codeshare and interline
agreements EL AL expands its network globally. EL AL currently offers an all Boeing fleet of 47 aircrafts and entered into agreements to lease and purchase of up to 12 more Boeing 787 aircraft and up to 31 Boeing 737 MAX aircraft in the coming years. The Head Office located in Ben Gurion Airport. EL AL embodies Israel’s values of innovation and caring and is known for its genuine Israeli hospitality thanks to its 5,000 employees. EL AL received a Five Star rating in the Inflight Service category in the APEX Official Airline Ratings 2022 and 2023 awards. In 2023 EL AL hosted 5.5 million passengers on board. EL AL frequent Flyer Club “Matmid” have more than 3 million members.
With over 30 years’ experience in airline distribution and over 100 offices globally, APG is the world’s largest and most successful airline representation network, partnering with over 200 valued airline clients. APG offers a holistic approach to airline distribution, offering not only airline representation but also interline e-ticketing solutions, fare filing and settlement support services, all aimed at maximising an airline’s revenue potential. APG is always at the forefront of distribution development and our latest APG NDC Platform will assist airlines unlock the benefits of NDC distribution. The new APG Cargo services are also gaining worldwide interest from airlines including the APG Cargo Interline solution (Cargo IET), cargo GSSA services and total cargo management solutions.
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