Cyprus Airways partners with Atarev Software Solutions to further improve its revenue management strategy and automation. Revenue Management and Pricing strategic consulting will bring new insights and train the Cyprus Airways team in new RM techniques.
LARNACA, CYPRUS – Atarev and Cyprus Airways are excited to announce the start of a strategic collaboration aimed at offering the lowest available fares to the airline’s customers. The collaboration, which will include the strategic consulting and the introduction of the Atarev – Lowest Fare Analyzer, will also drive significant revenue benefits for the airline.
The Lowest Fare Analyzer will identify the lowest available fare in the market and will allow Cyprus Airways to set its rules and strategies. This will help to drive maximum incremental revenue based on the price positioning with key competitors whilst having the ability to react immediately by ensuring the best price proposition for Cyprus Airways passengers.
“We are thrilled to work with Cyprus Airways and bring the benefits of Atarev’s Lowest Fare Analyzer and consulting capabilities to the flag carrier of Cyprus,” said Naz Erer – CEO, Founder and Chief Design, Atarev Software Solutions.
“The introduction of Atarev’s Lowest Fare Analyzer was a no-brainer, and we are excited to start reaping the benefits of this state-of-the-art revenue management tool and what it will bring to our Cyprus Airways customers”, said Paul Sies, CEO, Cyprus Airways. “The Lowest Fare Analyzer allows us to compete in real-time with our competitors on our key routes and it complements our existing portfolio of revenue management tools nicely 24 hours per day, 7 days per week”
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