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Interactive airport smart maps for Continental Airlines travelers

Point Inside to power airport map feature in Continental Airlines’ new groundbreaking iPhone app

Point Inside, Inc. announced that Continental Airlines has licensed its airport map data to include in its new, free iPhone app. Continental Airlines customers will have free, unlimited access to interactive, searchable maps of over 75 airports (and growing), all within the context of Continental’s newly-released mobile app. Point Inside’s platform provides Continental Airlines airport-specific content, adding the critical context of location to each item or point of interest. This marrying of ‘what’ to ‘where’ enables app users to quickly find what they need at the airport, whether that’s finding their departing gate, the nearest restroom, determining what restaurants are on the way to their connecting gate, or making their way to an airport lounge.

“At Continental, we are constantly looking for new ways to make travel more convenient for our customers. When we looked at creating a mobile app, adding a core convenience feature like searchable, interactive airport maps seemed obvious.” said Jared Miller, Continental’s managing director of self-service and emerging technology. “We’re pleased to be the first airline to include Point Inside’s airport smart maps into our mobile app to help travelers navigate their airports right from their smartphones.”

“Having Continental as a licensee is further evidence our Destination Content Platform is ready for prime time,” said Josh Marti, CEO of Point Inside. “We’ve received a tremendous amount of interest in the platform from companies in a variety of industries, but they all have one thing in common: they want to deliver a premium experience to their customers by providing helpful, context-relevant information on demand, whenever and wherever the customer wants it. We’re very excited Continental chose Point Inside as a partner, and we’re looking forward to providing even more features for their app in the near future, as we continue to enhance the capabilities of the platform.”

This latest announcement from Point Inside follows on the heels of the recent announcement of a relationship between Point Inside and Meijer (a 196-store supercenter retail chain), who chose Point Inside’s platform to power its “Meijer Find-it” iPhone and Android app. The Meijer Find-it app allows shoppers to see the locations of 250,000+ inventory items and weekly sales right on an interior store map on their smartphones.

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Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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