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HomeAviationSouthwest Airlines and Chase Card Services announce new exclusive rapid rewards card benefits
Card to award more bonus points and additional redemption options

Southwest Airlines and Chase Card Services announce new exclusive rapid rewards card benefits

Southwest Airlines and Chase Card Services, a division of JPMorgan Chase & Co., announced several new benefits and features for the Southwest Airlines Rapid Rewards Credit Card. These features, including an expanded selection of Cards, will be available beginning on March 1, 2011.

“We are very excited about the launch of the All-New Rapid Rewards and how it enables us to make an already great card even more valuable to our cardmembers,” said Kian Conley, general manager, Chase Card Services. “When you combine rich anniversary premiums, the exclusive ability to redeem for international travel and every dollar of spend on the card counting towards Companion Pass status, along with the strong consumer value inherent in the New Rapid Rewards, we believe there is no better option for a consumer seeking value in a travel card – especially when compared to other cards charging much higher annual fees.”

At the foundation of today’s announced changes to the Southwest Airlines Rapid Rewards Credit Card is the new Rapid Rewards Program structure for earning and redeeming points. Beginning in March 2011, cardmembers will now earn Rapid Reward Points, previously called Reward Dollars.

Additionally, there are now multiple cards available under the Southwest Airlines umbrella.

Existing Cardmembers who currently have an annual fee card will not see an increase in their annual fee or pricing.

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Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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