Virgin Atlantic and Bank of America renew long-term partnership.
SOUTH NORWALK – Virgin Atlantic and Bank of America announced the long-term renewal of their co-brand partnership and the launch of the new Virgin Atlantic World Elite MasterCard credit card.
“Joining forces with Bank of America and MasterCard ensures our international travelers can use their credit cards easily – whether they’re in London, our other worldwide destinations or their own neighborhoods.”
The new Virgin Atlantic World Elite MasterCard credit card rewards cardholders with three miles for every $1 spent on Virgin Atlantic purchases and 1.5 miles for all other purchases – one of the best ways to earn Flying Club miles.
“The new credit card program allows us to give our customers an extraordinary experience, both on the ground and in the air,” said Chris Rossi, Senior Vice President, Virgin Atlantic North America. “Joining forces with Bank of America and MasterCard ensures our international travelers can use their credit cards easily – whether they’re in London, our other worldwide destinations or their own neighborhoods.”
Cardholders can earn miles every day that can be redeemed for rewards such as upgrades, Virgin Atlantic flights and partner flights with, for example, Delta Air Lines and Virgin America. Specific Flying Club miles earned through the card include:
- Three miles per $1 spent directly on Virgin Atlantic purchases
- 1.5 miles per $1 spent on all other purchases
- Up to 40,000 bonus miles in the first year:
- 20,000 bonus miles after first purchase
- Up to 15,000 annual bonus miles after every anniversary
- Up to 5,000 bonus miles for adding additional cardholders to existing accounts
- Tier points to help ascend or maintain Flying Club Silver or Gold status
“Bank of America is proud to continue its long partnership with Virgin Atlantic. We recognize Virgin Atlantic’s need to deliver an outstanding value proposition to Flying Club members, and this new World Elite MasterCard program will allow travelers to journey farther and enjoy more of what the world has to offer along the way,” said Jeff Norwine, Affinity Banking Executive at Bank of America.
MasterCard is the exclusive U.S. network for the Virgin Atlantic co-brand portfolio.
“Travelers have told us that acceptance matters. This understanding of core traveler needs – combined with MasterCard’s global acceptance footprint – serves as the foundation for a strong value proposition for Virgin Atlantic flyers,” said Craig Vosburg, group executive, U.S. Market Development, MasterCard. “Through this program, consumers can build on this core benefit to take advantage of the access, perks and experiences that they look for every day.”
In this new offering, Virgin Atlantic’s Flying Club members – who earn miles to spend on rewards such as flights and upgrades – will also have access to MasterCard Priceless Cities. Priceless Cities is a program that brings consumers closer to their passion points by offering access to handpicked experiences and offers in their home cities and around the world, including exclusive access to concerts, restaurants, museums and sporting events.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
