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Why travel blogs are a must read in 2022

A travel blog is a web page or site that gives information on a destination in an informal tone and in the style of journal entries. Blogs are popular among internet users.

Blogs are still a popular content marketing trend in 2022 and with their increasingly visual and entertaining content, it’s hardly surprising. As restrictions ease, many of us are starting to look forward to travel possibilities and adventures again in the near future. This article suggests why you should read travel blogs, considers the different types, and looks at why people blog. BedreReise Better Travel is an example of an inspirational norwegian travel blog which offers some great ideas for planning your next trip.

What’s a travel blog and why read one? 
A travel blog is a web page or site that gives information on a destination in an informal tone and in the style of journal entries. Blogs are popular among internet users. Reasons why you should read a travel blog before traveling are suggested below:

  • The information is often documentary and is updated regularly.
  • Quality blogs usually have an engaging style and contain interesting and useful content.
  • They describe destinations and travel adventures through the unique perspective of the blogger and are often fascinating.
  • Blogs help travelers make informed choices about where to go and can really help with holiday planning. 
  • The content is visual, typically includes images, and videos and is often interactive. 
  • The anecdotal, personal nature and make them more authentic than a guidebook or a tourism website.

Types of blogs
The choice of travel blogs online is huge. This article lists some of the most popular travel blog types in the section below:

● Budget travel blogs. Immensely popular, there are several blogs for traveling on a shoestring budget. Lots of people may have limited means or wish to travel for as long as possible without making a huge dent in their finances. These blogs typically give great advice on how to travel lightly, get the best and cheapest transport to your destination and how to eat well and enjoy yourself while you're there.

● Luxury travel blogs. On the other end of the spectrum are the bloggers who write about their experience of luxury travel. These blogs focus on very comfortable accommodation and enjoying a pampered experience. They often offer tips on how to get luxury stays for good value but generally appeal to the well-heeled traveler.

● Family travel blogs. With lots of families opting to take time out and travel independently, off the beaten track, this blog type offers tips on how to travel safely and have fun with kids on board. These blogs usually suggest family friendly accommodation and outline fun adventures which suit different age groups of children. Family travel blogs can help travelers save time and organize their trips before they leave.

● Adventure travel blogs. There are so many adventures to enjoy out there, and there seems to be a blog for every one of them wherever you go! Adventure blogs often focus on a specific type of activity that people might pursue across different countries, like mountain climbing or hiking, though there are some unique adrenalin raising possibilities out there too. Alternatively an adventure blog might also talk about the range of adventures to do in one specific place or country.

● Athletic blogs. Similar to adventure blogs, bloggers in this sector tend to niche into one athletic sport and describe their experience of practicing it in another country. Cycling around a country. or continent is a popular athletic blog choice, as is traveling to compete in triathlon races. 

● Solo travel. This blog is popular among the growing number of curious lone travelers who are keen to research their destinations before leaving. Solo travel blogs often include tips and guides for staying safe as a solo traveler, and include ways of having fun with recommendations for good social hubs and places to hang out and meet other solos.

● Digital nomads. This popular lifestyle choice means there are many people keen to follow digital nomad bloggers for advice on how and where to set up as a digital nomad in different countries. These blogs are reassuring for first time digital nomads.

● Foodie blogs. With the delicious culinary delights in all corners of the globe, this is a popular type. Blogs detail the best restaurants and cafes to enjoy and usually suggest places for all budgets. Often a blog will focus on a specific diet and how to sustain it in different places. Vegan blogs have become very popular lately.

● Wine blogs. The stunning vineyards all over the world appeal to wine lovers everywhere and there are dedicated wine blogs that detail the best places to taste and buy wine all over the world. There are really interesting blogs that detail wine trails that people have followed on bicycle.

The article has listed just a few of the common blogs online today, there are countless niches. Travel blogs often fall into simple categories too such as:

  • How to guides
  • Checklists
  • Reviews
  • Itineraries
  • Planning guides
  • Destination guides

And so much more.

Why do bloggers blog?
There are several reasons. Travel bloggers are usually passionate about traveling and want to share their experience. Other reasons are listed here:

  • It can be lucrative, Bloggers can earn money through affiliate marketing and sales commissions
  • To share experiences with friends and family at home.
  • For Increasing traffic to a website or online shop.
  • To thoroughly explore a destination and document it

Photo by Dariusz Sankowski on Unsplash

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