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The travel consumer is evolving. US & Northern European suppliers are currently communicating with the consumers to sell travel directly while major Southern European destinations are still tied to intermediaries missing out on massive revenue and taking on considerable costs.
EyeforTravel has collaborated with Travel Media Applications to bring a meeting place that:
- Looks at the current state of Southern European Travel companies
- Identifies opportunities to enable them to manage their distribution channels themselves
- Engage with customers directly via social media and mobile channels
Why You Should Attend
- Understand the evolving travel consumer: Take a look at how the travel consumers are evolving the way they research, communicate and purchase the travel product and understand how they must position themselves for maximum profitability
- Manage your distribution channels for maximum profit: Know when to sell direct and when to release inventory to tour operators, tourism sites and affiliates.
- Engage with your customer to take advantage of tools like social media and mobile
- Understand the role of Revenue Management in increasing your product profitability
- Understand how to penetrate new travel markets over the web
Whether you are a seasoned online player, or just starting out on your e-commerce journey, there will be great opportunities for learning, knowledge sharing and networking at this event over the web.