The Cuba Única Campaign highlights Cuba’s cultural richness, diverse landscapes, and unique experiences. Explore its offerings presented at Philoxenia 2024 in Northern Greece.
The Cuba Única Campaign took center stage at Philoxenia 2024 in Northern Greece, with Yanet Mora Ferguson, Tourism Counselor of the Embassy of Cuba, unveiling the country’s tourism potential. For the first time, Cuba participated in this prestigious tourism fair, introducing Greek travel professionals to its unique blend of culture, nature, and hospitality.
Promoting the Essence of “Cuba Única”
The Cuba Única Campaign underscores Cuba’s authenticity and sets it apart in the Caribbean tourism market. Yanet Mora Ferguson highlighted the country’s distinctive attributes, including vibrant cultural traditions, pristine beaches, and the warmth of its people. She also emphasized the cultural affinity between Greece and Cuba, particularly in shared passions for dance and gastronomy, calling the connection “natural and heartfelt.”
“Greeks and Cubans share a love for culture and life,” said Mora Ferguson, inviting Greek visitors to discover the unmatched joy and diversity of Cuba.
Must-Visit Cuban Destinations
The Cuba Única Campaign invites travelers to explore the island’s most celebrated destinations:
- Havana: The capital, described as an “open-air museum,” offers a rich tapestry of historical landmarks and cultural vibrancy.
- Viñales Valley: A UNESCO World Heritage Site known for its lush landscapes and renowned tobacco plantations, perfect for cigar aficionados.
- Cultural Festivals: With events year-round, visitors can immerse themselves in Cuban music, dance, and gastronomy.
These attractions, paired with the country’s welcoming nature, make Cuba a dream destination for diverse travel preferences.
Accessible Travel and E-Visa Innovations
While direct flights from Greece to Cuba are unavailable, several options exist via Turkish Airlines, Lufthansa, and other carriers, with layovers in major hubs like Frankfurt or Madrid. Mora Ferguson emphasized that Cuba’s e-Visa system has made the process of visiting the country simpler and more convenient. Valid for one year, the e-Visa allows travelers to stay up to 90 days, ensuring an effortless entry process.
Strengthening Greek-Cuban Tourism Ties
Mora Ferguson highlighted a growing interest from Greek tourists, with increasing numbers visiting Cuba each year. She credited the collaboration between the Cuban Embassy and Greek travel agents as key to this success. “We work closely with tour operators to ensure every traveler experiences the best of Cuba,” she said, adding that her team provides tailored support to agents planning group trips.
The Cuba Única Campaign positions Cuba as a unique and authentic Caribbean destination, appealing to travelers with its cultural richness, diverse attractions, and warm hospitality. From the lively streets of Havana to the serene beauty of Viñales Valley, Cuba offers something for everyone.
For travel professionals, the campaign presents an excellent opportunity to introduce clients to Cuba’s charm, backed by comprehensive support from the Cuban Embassy. With its innovative e-Visa system and growing reputation, Cuba is poised to captivate more Greek travelers in the years ahead.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
