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How online reviews have changed the hotel industry: An infographic by Nerval

How hotels respond to the reviews is vital. Whether the review is positive or negative hotels need to respond appropriately and quickly as 68% say they would choose a hotel with management responses over a competitor without.

Hotels now need to ensure they have a flawless online reputation.

  • 85% of travellers read up to 10 reviews.
  • 78 of travellers claim  reviews help them feel more confident in thei decisions.
  • 50% of travellers do not book a room until they’ve read peer reviews online.

How hotels respond to the reviews is vital. Whether the review is positive or negative hotels need to respond appropriately and quickly as 68% say they would choose a hotel with management responses over a competitor without.

How online reviews have changed the hotel industry

Co-Founder & Managing Director - Travel Media Applications | Website | + Posts

Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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