This distinctive course will draw on both academic and professional expertise to provide the opportunity for personal and professional development within the field and equip students with the skills to meet challenges head on with inventive solutions.
Le Cordon Bleu London in partnership with Birkbeck, University of London have announced the launch of their new MSc Hospitality Innovation Management degree.
Delivered jointly by Birkbeck and Le Cordon Bleu, this new master’s degree has been created following the success of the BBA Culinary Industry Management and MSc Culinary Innovation Management degrees also delivered by the academic partners. Whereas these existing degrees focus on the food industry, the MSc Hospitality Innovation Management will look at all aspects of hospitality management and is the first of its kind in the UK.
Le Cordon Bleu London is a world-renowned network of educational institutions dedicated to providing the highest level of culinary and hospitality instruction through world-class courses, whilst Birkbeck is an internationally recognised centre of excellence in teaching, research and consultancy in the broad field of management. These areas of expertise make the ideal combination to deliver a programme of this nature.
Hospitality businesses operate in a constantly changing industry that provides numerous opportunities for individuals and organisations. The complex and evolving nature of hospitality also provides unique challenges for businesses meaning traditional business models may no longer be viable. Businesses need to embrace innovation to cater for diverse and changing consumer trends and to ensure they stay sustainably profitable. This distinctive course will draw on both academic and professional expertise to provide the opportunity for personal and professional development within the field and equip students with the skills to meet challenges head on with inventive solutions.
Conducted entirely through evening classes, the MSc Hospitality Innovation Management focuses on teaching students to use innovation and strategy to address issues and trends in an ever-changing industry. Students will use pioneering simulation software, which allows them to use their analytical skills and strategic decision-making in a true to life business scenario. This immersive technique gives real time experience of the challenges presented when running a hospitality business.
Chef and restaurateur, Chris Galvin, who was recently appointed as honorary Visiting Professor of Practice in Birkbeck’s Department of Management and who will be lecturing on the course, commented “Having worked with Le Cordon Bleu for many years now, it feels great to be able to work on this programme and hopefully be able to inspire students and share current business trends. I have always believed work experience that is supported by education is the perfect combination. I am a true believer in lifelong education”.
Dr Thomas Kyritsis, Head of Higher Education Programmes and programme director for Le Cordon Bleu London said “Hospitality organisations operate in a complex and evolving industry that is constantly undergoing changes and provides numerous opportunities for individuals and operators. Constant innovation allows operators to better serve customers and offer personalised experiences. This programme will equip students with the knowledge, skills and tools to solve business challenges, provide solutions and become leaders in such a dynamic industry”.
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.