Latest News
HomeFairs & Exhibitions14th ITB Berlin Convention reached a new record in international trade visitor numbers
Photoreportage

14th ITB Berlin Convention reached a new record in international trade visitor numbers

  • Variety Cruises is one of the leading yacht cruise lines worldwide, operating a fleet of 11 fully owned vessels offering travelers the ultimate Yacht Cruise experience. With capacities ranging from 5 to 36 cabins, Variety Cruises’ upscale yachts and experiential cruise itineraries embrace each destination by visiting much-loved and unfrequented ports of call in a private, intimate and relaxed environment.

  • Variety Cruises is one of the leading yacht cruise lines worldwide, operating a fleet of 11 fully owned vessels offering travelers the ultimate Yacht Cruise experience. With capacities ranging from 5 to 36 cabins, Variety Cruises’ upscale yachts and experiential cruise itineraries embrace each destination by visiting much-loved and unfrequented ports of call in a private, intimate and relaxed environment.

  • More than 10 million international tourists arrived in South Africa last year, 13% more than in 2015, and well over the 3.9% global average growth rate for the period. The United Kingdom remained South Africa's leading source market for overseas arrivals in 206 (447,840 arrivals), followed by the USA (345,013) and Germany (311,832).

  • TripCenter offers an attractive business opportunity in the online travel industry (OTI). Their booking system reaches travel trade partners including coach hire companies, touring/driver guides, travel agents, tour operators and event organisers all over the world. 

     

  • Turkey made a bold statement at the exhibition with the largest stand of the fair that covers 3,079 square meters and 129 exhibitors. Showcasing the cultural diversity of Turkey's diverse regions, tourism marketers were exhibiting traditional handicrafts.

  • Sabre's Mr Philip Michie presented at ITB Berlin the latest business travel trends & the Traveler Experience platform of the company at ITB Berlin Convention.

  • ITB Berlin 2017 played host to Qatar Airways' presentation of its new Business Class Product, which will offer ultimate comfort to travellers.

  • Pictured is Mr Richard Singer, President Travelzoo EuropeClose. At the event “Travel Safety: Fears and Counter-Reactions of Global Tourists“, of the more than 6,000 people from nine countries who were questioned, 97 per cent stated that safety was a consideration when making a travel decision. This also applies when they have already booked a journey and have been disconcerted by the latest news. For the study into Safety & Security that was commissioned jointly with ITB Berlin, the world market leader Travelzoo collaborated with a leading British tourism university to evaluate the findings by Norstat Research. 

  • Priceline offers the most cutting edge private-label travel booking engine in the world, with the ability to customize to meet the unique needs of your brand, transact in over 15 currencies, serve rental car rates based on IP addresses and provide, and provide the word's best hotel brands at the best prices.

  • Despite political events which in the short term could affect travel trends to and from Americas, fundamentals remained positive for the continent.

  • ITB World Legacy Awards 2017: Together with Dr. Taleb Rifai, Sectretary General of the UNWTO, Costas Christ, Editor in Chief of the National Geographic Traveler, called for travel to be recognized as a human right. In his welcoming address Rifai made a passionate appeal to use tourism in order to build bridges and bring people closer together. Building walls and refusing entry are the wrong approach, said Taleb Rifai. “Walls create tension, and tension leads to more insecurity, not greater security”, Rifai stated.

  • The trend at ITB was that Greece shows a high performance in tourism and that today is the strongest trend of the season in the German travel and tourism market.

  • France welcomed 84.5 million international visitors in 2015, which was a record. Although numbers were down slightly in 2016 due to the tragic events in Paris and Nice, the French goverment aims to host an ambitious 100 million visitors by 2020. Despite all that, France remains as the most popular tourist destination in the world.

  • Etihad Airways this season at ITB Berlin showcased something very different and special. Visitors from all around the world were invited to tour a one-of-a-kind mobile exhibition, presenting their award-wining ptoduct of Etihad inside a truck.

  • Positive factors such as the floating of the Egyptian pound, the return of flights from Russia and additional air capacity from Germany to the Red Sea shoul auger for a more positive year for the Egyptian tourism.

  • Ms Chiara Quaia from Amadeus IT Group talked about the benefits of Amadeus payments solutions at ITB Berlin.

  • Dubai, a leading destination for visitors from around the world, presented at ITB Berlin new hotels, attractions and the Dubai Calendar App.

  • Botswana was under spotlight this year at ITB Berlin as the official Partner Country, and the tourism professionals claim that this event has further highlighted the dedication Botswana has to ensuring that tourism and conservation are on the world stage. Botswana, the partner country of ITB, is considered a world leader in nature conservation. Three factors have contributed to its success: zero tolerance regarding corruption, the involvement of local communities and increased support for them in nature reserves, and a committed fight against illegal trade in wildlife and mismanagement of natural resources.

International trade visitor numbers increased significantly and at 28,000 delegates (an increase of 7.7 per cent) participation in the 14th ITB Berlin Convention reached a new record. However, at 109,000 overall trade visitor numbers were down on last year due to strike action at Berlin’s airports.

As the world’s marketplace and the trendsetter of the global travel industry ITB Berlin once again impressively underlined its standing as the World’s Leading Travel Trade Show.  The conclusion one can draw from the five-day exhibition is this: face-to-face meetings between business partners from around the world have become increasingly important, especially at a time of uncertainty and geopolitical challenges.

One of the trends which have taken hold everywhere in the travel industry was evident in each of the 26 display halls: the digital transition has taken over the business of selling tourism at breathtaking speed. Positive forecasts for the European economy and in particular for Germany as one of the biggest source markets for international tourism have also given the sector a boost. The travel industry’s high expectations for 2017 have been significantly helped by a resolutely favourable mood among consumers, while unemployment has sunk to historically low figures. One topic that occupied exhibitors and visitors throughout was consumers’ increasing concern for their safety.

Co-Founder & Chief Editor - TravelDailyNews Media Network | Website | + Posts

Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.

She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.

Tags
25/04/2024
24/04/2024
23/04/2024
22/04/2024
19/04/2024