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The ‘Show’ must go on for the US

London – UK: US exhibitors were 100 per cent committed to attending World Travel Market 2001 (WTM<.>), in spite of the terrorist attacks…

London – UK: US exhibitors were 100 per cent committed to attending World Travel Market 2001 (WTM<.>), in spite of the terrorist attacks on the States and the outbreak of sporadic war in the Middle East.



Most US exhibitors believe it is now more important than ever that they showed their faces at what is one of the world's major international travel industry events.



"Many people within the industry felt that it was vital to be at World Travel Market this year", said Fiona Jeffery, Group Exhibition Director. "The determination from everyone to demonstrate that the industry is still well and truly open for business is overwhelming."



New York State Division of Tourism said it was vital exhibitors from the area, and the rest of the United States, attend the event to show the rest of the world that America is still open for business.



In fact, Markly Wilson, director of international marketing, said several new partners had signed up for the event since mid-September. "Hotels and other companies who have never exhibited before came with us this year," said Mr Wilson.



"They realise they need to plan ahead for next year and there is no doubt that they will pick up new business at the event – after all, New York remains an attractive destination."

Theodore Koumelis
Co-Founder & Managing Director - Travel Media Applications | Website

Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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